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  • Established in 1935.
  • Incorporated in 1957.
  • Trading arm of Alessa Industrial Co.
  • Sole distributor of various international brands in the KSA including: Hitachi, Gibson, Leonard and Lofra.
  • Head office located in Riyadh, branches in Jeddah, Dammam, Khamis Mushait, Buraidah, Hofuf and Madina.
  • Markets its own brands Crafft, HAAS, Dolphin, Air Master, HiCool.
  • Showrooms, service centers, warehouses in all parts of the KSA.
  • More than 400 dealers in Saudi Arabia.
  • More than 50 distributors in MENA region
  • 10 company showrooms and 30 service & spare parts centers in KSA.

About Us

The Alessa group was founded by Hamad Abdullah Alessa in 1935. Today Alessa group is known as the Alessa Industries Company (AIC). Alessa is an integrated group in the business...See More Here


  • Crafft
  • Dolphin
  • Arven
  • Gibson
  • HAAS
  • Hitachi
  • Samsung
  • Lofra
  • Frigidaire
  • Leonard
  • Heller
  • ChiQ